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Circulytics 2.0, the tool for the circular economy, with Jarkko Havas

Jarkko Havas is my guest on Episode 104 of Inside Ideas with Marc Buckley.

Jarkko leads the Ellen MacArthur Foundation's Insights & Analysis work. I&A consists of the Data & Metrics Initiative with a focus on measuring company-level circular economy performance (Circulytics), and teams working on upcoming focus topics for the Foundation, as well as the case study program.

Prior to joining the Ellen MacArthur Foundation, Jarkko was an Engagement Manager at McKinsey & Company, based first in Tokyo and then in Brussels. His consulting work focused on the agriculture and chemicals industries in both private and public sectors. Jarkko's academic background is in environmental engineering and sustainability science.

#circulareconomy #circulytics #future

https://www.ellenmacarthurfoundation.org/
https://www.ellenmacarthurfoundation.org/resources/apply/circulytics-measuring-circularity
https://www.facebook.com/EllenMacArthurFoundation/
https://twitter.com/circulareconomy
https://www.instagram.com/ellenmacarthurfoundation/
https://www.linkedin.com/company/ellen-macarthur-foundation

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Systemic change is needed to move us on to the right side of history. Marc Buckley talks with the game-changers on a mission to get us there as fast as possible. Marc is an Advocate for the SDGs, member of the World Economic Forum Expert Network.

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00:00 - Circulytics 2.0, the tool for the circular economy
00:40 - Introduction Inside Ideas guest Jarkko Havas on Episode 104 with Marc Buckley
02:10 - How have you weathered this crazy time?
03:50 - Circular economy is more localized
05:16 - How to understand Circular economy
08:40 - Eliminate waste before it happens
10:15 - Circulytics 2.0 tool
12:30 - There is no waste in nature
13:15 - Circular economy not a trade-off
16:25 - Reconnect with our Earth and Ecosystems
17:44 - Cradle to Grave model
18:00 - Connect circular economy with positive outcomes
21:45 - Report on sustainability
23:00 - Climate change is not separated
26:52 - Cradle to cradle to circular economy
31:55 - Circular economy an important component
35:15 - Important to know what Circular economy means
38:03 - What is Circulytics
45:47 - Systemic shift toward a circular economy
46:50 - Ellen MacArthur Foundations work
50:10 - Spaceship Earth
53:30 - Glocal
54:28 - Local thinking
56:18 - Leasing model
1:00:31 - Agriculture
1:02:43 - How to talk about circular economy
1:04:46 - True cost in circular economy
1:10:00 - Incentive target for companies today
1:13:42 - Circulytics 2.0 is free!
1:15:01 - The burning question, WTF - What is the Future?
1:17:48 - Sustainable Takeaway
1:19:24 - What I wish I knew from the start
1:20:34 - What should businesses think about using Circulytics 2.0?