Serge de Gheldere is my guest on Episode 56 of Inside Ideas with Marc Buckley.
Serge is CEO and co-founder at Futureproofed, a company driven by the belief that a sustainable, fossil-free future is a better, more attractive future. Serge believes that it’s within our power to reverse the climate crisis and build a fossil-free, circular economy. Taking action represents the biggest business opportunity of the century, and action will sort the winners from losers both in business and amongst cities and nations.
Serge co-founded Futureproofed, leading sustainability and climate action company serving both cities and businesses with a digital tool to collaborate, develop, monitor, and implement their climate plans. Futureproofed Cities is currently trusted and used by 140 European municipalities.
https://www.futureproofed.com/
www.klimaatzaak.eu
https://launchpad.futureproofed.com/
Mayor Eric Garcetti
https://www.ted.com/talks/eric_garcetti_how_city_mayors_are_taking_action_on_climate_change?utm_campaign=tedspread&utm_medium=referral&utm_source=tedcomshare
#future #cities #climate
Inside Ideas by One Point 5 Media & Innovators Magazine
Systemic change is needed to move us on to the right side of history. Marc Buckley talks with the game-changers on a mission to get us there as fast as possible.
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00:00 - Shift Glasses to Future-proofing opportunities for all humanity
00:38 - Introduction of Inside Ideas guest Prof. Serge de Gheldere
03:46 - Training as Climate Reality Leader with Al Gore in 2006 in Nashville, TN
04:10 - How have you weathered the pandemic?
05:20 - A strange year and tackling sickness
06:20 - The movie Avatar a scene where everyone is wearing masks
07:00 - Collateral beauty
07:57 - Leuven won the European capital of innovation award this year
09:35 - The goal post is always moving
10:05 - Sustainability is a continual journey
12:05 - Started Futureproofed late 1990
13:15 - When you are sick you only have one wish. To get well
13:50 - Seeing the change of Climate change. We are at a crossroad
15:05 - Every sane company is now changing their business model
17:45 - Initiated legal action against government
18:40 - Correlation with air pollution, climate change and the health of humanity
20:35 - Live within the planetary boundaries
21:35 - Peter Diamandis says The worlds biggest problems are the worlds biggest opportunities
22:25 - The new CSR is ESG Environmental and Social Governance
24:19 - The DNA at Futureproofed
25:00 - The present value of future benefits
26:15 - Ann Hidalgo mayor in Paris campaign 15 minutes.
29:10 - Are you a Global citizen?
30:35 - Futureproofed working with cities around the world
31:30 - Dr. Parag Khanna on Inside Ideas about cartography and geospatial data
34:00 - Effect of climate change does not see any boundaries
35:20 - Tap in on the opportunity of solar income
36:30 - Help nations with urban planning and energy systems
40:30 - Eric Garcetti the mayor of L.A is a powerful advocate for climate action in the city
42:00 - The way to accelerate climate actions in cities
47:25 - Fast forward cities to climate action. The process
51:20 - Futureproofed cities platform for exchange between peers
53:35 - Open source database called Launchpad. Covers 95.000 municipalities in Europe
55:10 - ESG reports. Make it more action based
58:00 - Focus on implementation. Tools for measuring
1:00:50 - Using Design print process
1:03:40 - A System Thinking perspective
1:04:00 - The book Natural Capitalism by Amory Lovins is all about system thinking
1:07:25 - The burning questions, WTF What is the Future?
1:09:25 - The Netflix documentary The social dilemma
1:14:13 - Believing in the exponential function
1:18:20 - The Sustainable Development Goals is a roadmap to the future
1:20:18 - The Paris agreement is the worlds first global moonshot
1:23:00 - Important to have a vision
1:28:05 - Shift glasses from Compliance to Opportunity
1:29:45 - Think about your customer
1:31:14 - The Network effect
1:35:17 - The Climate Case. Another tool in the tool kit
