Songwriter & Advocate for Sustainable Food Systems Reform
Eva Keretic is my guest on Episode 94 of Inside Ideas with Marc Buckley.
If there’s one thing Eva Keretic has mastered in the half-century of her life, it’s to embrace an experience and create a story. Whether it be in song, or speech, or trying to save the planet.
There she was at her first meeting with politicians and managing directors, hoping to finance an innovative vertical farm facility run on 100% renewable energy, and they started off with the normal introduction round. Their lists were long and impressive. She was panicking how would she even begin explaining her right and imminent necessity to be there amongst them. She decided the best plan of action was to go with her true story.
She did write, produce and perform 6 albums of original music. She believes in and follows her desires to express her life stories with music and share them with the world. While doing it all, she has been adding something insightful to the lives of others through her experiences, she sure has and continues to do so. Whether it was for the many or a chosen few, she turned her life’s lessons and heartaches into songs.
All the work involved in being an artist-led her down other roads, which allowed her to write advertising songs for companies, to create her “team-building with songwriting” agency, and to write songs to help teach kids to learn English.
As is the natural course of a “do-gooder songwriter”, charitable work was the next step, she found herself tackling bigger global issues, like world peace and climate change. She was fortunate enough to have been accepted to train as a Climate Leader with Al Gore (former Vice President and Oscar winner for “The Inconvenient Truth) and his Climate Reality Project, and what she remembers most from her climate training with Mr. Gore, was that he said, „take what you’ve learned from my experiences and my presentation and weave it into your own narrative“. It all came down to the fact that all her experiences led her to become an advocate for spreading climate awareness.
So in the end, that’s what landed her a spot at the table in that room with VIP politicians and the like. When she did confess her truths, it turned out the others were more impressed with her coming from “off the beaten path” than anything else (and they became fans, who doesn’t love music).
https://www.evakeretic.com/
https://www.jamplan.de/
https://www.youtube.com/watch?v=TL13yok1ojw
https://www.youtube.com/user/EvaKeretic
https://music.apple.com/de/artist/eva-keretic/396678304
https://open.spotify.com/artist/6v9TZTyWh0USvoLigpBzrs
#creative #food #innovation
Inside Ideas by One Point 5 Media & Innovators Magazine
Systemic change is needed to move us on to the right side of history. Marc Buckley talks with the game-changers on a mission to get us there as fast as possible. Take a deep dive with thought leaders, Innovators, Futurists, and those solving Global Grand challenges.
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00:00 - Songwriter & Advocate for Sustainable Food Systems Reform
00:34 - Introduction Inside Ideas guest Eva Keretic
03:37 - Member of Hamburg Chamber of Commerce Innovation & Research
03:52 - Ambassador for Project Together & TEDx Speaker
04:37 - Singer & Songwriter
05:05 - The Jamplan
06:06 - Joint Events experiences
09:50 - How we meet
15:17 - How have you weathered this crazy time?
17:00 - Uncover layers
20:20 - Project Together and Future Food Campus
21:45 - Al Gore and The Climate Reality Project
23:08 - Future Food Campus - it’s how we produce
24:45 - The Vision
26:20 - The System View of Life and Complexity
28:20 - Sharing enthusiasm
31:39 - Advocating for the environment
35:38 - Leaving the comfort zone
39:20 - Everybody has the right to speak
40:18 - The Golden Rule
40:46 - Training at Urban Crops Solution
48:50 - The secret Life of Trees
50:40 - COP 25 in Madrid
53:35 - The burning question, WTF What is the Future?
54:02 - Food System Dialogue workshop at COP 25
56:30 - Hamburg can be a role model
58:51 - Project Together
1:00:34 - Forms of urban agriculture
1:04:49 - Global Citizen
1:07:40 - New operating system
1:13:35 - Sense-making
1:18:34 - Sustainable Takeaway
1:19:36 - What should young people in your area think about?
1:21:00 - What I wished I knew from the start
